Hidden Wit Brewing Sold Its Own Backyard to Build the Business Next Door
October 1, 2026
October 1, 2026
The gravel lot behind Hidden Wit Brewing Company has never stayed quiet for long. On a Saturday afternoon it's full of trucks angled toward the fire pits, kids running the turf strip between the patio tables, somebody's dog working the crowd for pretzel scraps. But walk past the far edge of that lot on Hull Street Road right now and you'll see something new: graded earth, foundation work, a building taking shape where there used to be open field.
That building is 360 Field House, a $3 million indoor sports facility going up on land that Hidden Wit's own ownership group agreed to sell. The brewery didn't lose a neighbor to development. It chose one.
Hidden Wit opened in November 2023 at 21110 Hull Street Road, the project of founder Butch Taylor, who had been working on the idea since 2017 before partnering with Dave Butler and Stephan Parry to bring it to life. It became exactly what Taylor set out to build: a neighborhood gathering spot in the Skinquarter stretch of Moseley, just beyond Magnolia Green, with 18 beers on tap, a food menu built around shareable plates, and an outdoor space with fire pits and a turf lawn that regulars use for cornhole and pickup games as much as anything else.
Now a piece of that same property is becoming a 22,100-square-foot building with two full basketball courts and a multipurpose turf field, financed and built by a separate team: brothers Sean and Mike Beville, who run vacation rental company Beville Getaways, and Ryan Marable, who operates youth sports organization Local Legends. Chesterfield's Board of Supervisors approved the zoning for the project in 2025, and the Bevilles broke ground in early 2026 on what was originally pitched as a six-to-seven month build. That puts substantial completion landing right about now, in the same weeks Chesterfield schools are settling into fall sports schedules.
The land sale is the part worth sitting with. Hidden Wit didn't need to give up any of its footprint. It chose to, because the two businesses are betting on the same customer showing up twice.
Sean Beville described the arrangement to Richmond BizSense in terms that make the logic explicit. It wasn't a developer buying up an adjacent parcel and the brewery having no say in who moved in next door. It was a conversation between two businesses about what happens when you put a place parents already trust right next to a building full of parents' kids.
"It was us approaching Butch and organically coming up with this idea of the symbiotic relationship between us, us driving traffic to him, him driving traffic to us and putting our two business models together."
That's the mechanism most write-ups of a new sports facility miss. A field house on its own is a commodity. A field house built on land sold by the brewery next door, with both owners on record calling it a deliberate traffic-sharing arrangement, is something else. It changes what "going to practice" looks like for a Moseley family. It's not a drop-off and a drive-home anymore. It's a drop-off, a beer at Hidden Wit while the eight-year-old runs drills, and a pickup thirty yards away when the session ends.
Local Legends will be the anchor tenant, but the building isn't being built around one program. Marable was clear that other youth sports organizations will have access to the space, not just his own teams. Right now, Local Legends operates out of leased space at 7505 Ranco Road in Henrico along with other borrowed facilities scattered across Chesterfield. 360 Field House consolidates that into one home base, and Marable framed it as a place for programs that have already built a following to finally have a consistent gym to call their own.
The building itself is designed for more than basketball. The two full courts convert for indoor soccer and volleyball, and the turf field adds a third surface for training that doesn't need hardwood. Beyond organized sports, the Bevilles have said the space will also function as an event venue and a site for after-school programs, which widens the pool of people who'll have a reason to be on that stretch of Hull Street Road on a random Tuesday afternoon, not just during travel-league season.
Here's what the facility is built to hold once it's running:
None of that requires Hidden Wit to change anything about how it operates. The brewery keeps its own hours, its own kitchen, its own identity as the place with the fire pits. It just gains a next-door neighbor whose entire customer base already has a reason to be within walking distance.
For anyone trying to figure out where this stands as of this fall, the sequence looks like this:
Construction timelines slip more often than they hold, and the Bevilles haven't published a confirmed opening date beyond that fall 2026 window. But if the build stayed close to its original schedule, the doors should be opening within weeks of this post, if they haven't already by the time you're reading it. Worth a drive-by before your next visit to Hidden Wit either way.
The Bevilles have also said this isn't the end state. They're planning to grow the operation further, including outdoor turf fields once the indoor building is running, which suggests this corner of Hull Street Road is going to keep changing shape for a while yet.
The practical effect of all this lands on ordinary weeknights more than on any grand opening. Hidden Wit's hours run Wednesday and Thursday from 4 to 9 p.m., Friday from 3 to 9 p.m., Saturday from 11:30 a.m. to 9 p.m., and Sunday brunch from 10 a.m. to 2 p.m. followed by regular service until 8 p.m. Those are exactly the hours a youth sports facility next door would want its parents' hangout spot to keep. A Wednesday night practice at 360 Field House lines up almost perfectly with Hidden Wit's Wednesday opening.
That's the part a generic "new sports complex coming to Chesterfield" post won't tell you, because it isn't a fact about the building. It's a fact about the calendar, and about two business owners who sat down and matched their hours on purpose. If you already treat Hidden Wit as your Friday night spot or your Sunday brunch stop, the next few months are going to add a second reason to be parked in that lot, and it won't be the beer.
Moseley residents who've watched this corridor fill in over the past few years have seen plenty of buildings go up along Hull Street. Most of them arrive as standalone announcements: a new subdivision, a new strip of retail, a new restaurant with no particular relationship to what's already there. This one is different because the two owners are on the record saying they planned it that way. That's the piece worth knowing before you drive past the construction fencing again this weekend.
If you're weighing what a home near this stretch of Moseley is actually worth, given everything opening around it, Pretty Properties can walk you through a current, no-obligation valuation with the kind of neighborhood-level detail that goes beyond the county's numbers. Request a free home valuation and let's talk about what's actually changing on your street.
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